Google SEO Ranking Factors 2025
Updated February 2025 Google normally manages to hurl significant curve balls to Webmasters, SEO companies, Digital agencies and business…
How to instantly fix pagination issues in Shopify for SEO
It’s no secret that Shopify is becoming more and more widely used amongst ambitious website owners looking for a simple e-commerce…
Simple Steps to Improve your Site’s Crawlability and Indexability
All the search engine optimisation in the world will be for nothing if the search engines themselves can’t find your webpages. How do you go…
Are Google Search Results falling short of expectation?
Google is the gatekeeper and key master of all things online, but is the company really delivering user satisfaction when it comes to SERPS?…
Google says Goodbye to Hangouts
The tech behemoth has shut down their voice chat, text and video app, migrating users to Google Chat. Hangouts, the cross-platform instant…
How does Google feel about Machine Translation?
Translating content from one language to another is a specialised, nuanced process, unless you’re a machine that is… Is Google okay with…
Goodbye Webmaster Guidelines, Hello Google Search Essentials
The term ‘Webmaster’ has dropped out of fashion at Google after a complete refresh of what used to be its old Webmaster Guidelines. Two…
5 Ways to Craft Authoritative Content
Everyone loves a website that ranks, but content churned out with rankings in mind will get found out sooner or later – particularly in…
Google says Focus on Content to Recover from Core Updates
Google’s recent Core Algorithm update might be done and dusted, however its effects are still being discovered by many sites and not all of…
Google Helpful Content Update: Everything You Need to Know
Back in late August, Google gave us the heads up that the wheels had started to turn for the Helpful Content Update and that the rollout would…