seo in surrey — hersham · walton · weybridge · guildford · london
SEO in Surrey without the agency.
I work from Hersham, a few minutes from Walton and Weybridge and under forty minutes by train from Waterloo. Most of my clients are elsewhere — the US, the North, Europe — because the work is remote by nature. But if you'd rather sit across a table from the person who will actually fix your site, that table is in Surrey.
in practice since 2007 · uk & us · one operator · no forms, no funnels
who this is for — three situations
01
A local business that has outgrown do-it-yourself SEO.
Practices, trades, clinics, professional services. The dental practice on the record went from 74 to 99 on this site's AI-readiness grader; the same method applies to a Weybridge practice or a Woking firm.
02
A Surrey or London company that's been burned by an agency.
No account manager, no monthly deck. You get the diagnosis in writing, the fixes in your site, and the readouts afterwards. If the honest answer is that you don't need me, you'll get that too.
03
A local build that has to rank from launch.
WordPress, Shopify or a custom build with search engineered in from the first commit rather than retrofitted after the launch party.
how the work runs — four stations
01
Meet
In Surrey or London if that helps, otherwise a call. The brief comes first, so the meeting has something to decide.
02
Read
Search Console, analytics, the crawl and the logs. Local businesses add the Business Profile, the reviews and the citations that agree — or don't — with the website.
03
Ship
Fixes in your site, in whatever it's built on. Local structured data done as a graph. Pages that answer what people in your area actually search for.
04
Report
Plain words, real numbers, from the instruments. Monthly on a retainer, once on a project.
what lands — the receipt
- 01Technical audit finished as shipped fixes
- 02Google Business Profile and citation review
- 03Local structured data (LocalBusiness graph) validated
- 04Pages built for the searches your area actually makes
- 05AI-search readiness: the grader's gates passed
- 06Plain-language readouts
signed — one operator, no handoffs
06 items
proof — on the record
sealed file · Leeds dental practice
74 → 99
grade C → A
source — Agent-Ready Grader, this site
sealed file · UK locksmith group
238 / 238
URLs verified at cutover
source — URL manifest + fetch sweep
sealed file · Three small businesses, three platforms
17 / 17
pages validated on one site — no parse errors, no dangling references
source — Rich Results Test + schema.org validator
asked straight — answered straight
01Where in Surrey are you based?
Hersham, between Walton-on-Thames and Esher. Weybridge, Cobham, Woking and Guildford are short drives; central London is under forty minutes by train.
02Do you only work with Surrey businesses?
No — most clients are remote, many in the US. This page exists because people in Surrey search for a consultant nearby, and I am one.
03Do you do local SEO as well as technical SEO?
Yes, and they're one discipline with a Business Profile attached: structured data that names the business consistently, pages that answer local searches, citations that agree with the site, and the technical foundation that lets any of it rank.
04Can we meet in person?
Yes, in Surrey or London, once the brief says a meeting has something to decide. Most of the work happens in writing and inside your site either way.
05What does SEO cost for a small Surrey business?
It depends on what the audit finds and how much of the fixing you want done for you. Send the brief and you'll get a straight answer by email — and if what you need is small, I'll say so.
start — the brief
A few lines about the site, the problem and the evidence you have.
The reply is a straight read on fit and shape, from the person who does the work. If what you need is small, it says so. If it is not a fit, it points somewhere better.